VIOLET KOH

The topic of our project is about ocean pollution and our headline is ‘Think Blue and Go Green’. We hope this headline will engage our audience, entice them to read it, help motivate them and make them reflect. However, the rationale behind our project is because we care about our ocean as it is among the earth’s most valuable natural resources. They are also home to the marine life, yet we are bombarding them with pollution. The types of ocean pollution humans generate are huge, from carbon emissions to choking plastics to leaking oil to constant noise. Moreover, the concept of our project is to build awareness, engage audience to stop polluting the ocean and enlighten our target audience to stop polluting. The purpose of this design is to present information on a compact and creative approach by using physical and interactive design. However, this will be able to help our target audience to quickly convey knowledge, engage them and raise awareness of the plight of our oceans. Our design port- folio will show you the items found in each ocean, the product lifespan in the ocean, how your trash ends up in the ocean, the brands tackling ocean plastic waste, how do each country dispose of their waste and the meaning of each recycling symbols. Furthermore, our target audience is young adults because they are easier to accept new concepts and reachable virtually. Also, from a young adults’ perspective, we are able to share the same thinking. Hence, we relate data to form by showing the four oceans, Pacific Ocean, Atlantic Ocean, Indian Ocean and Southern Ocean. We create the form by using jelly and gelatin. Each size of the form represents the size of the ocean. It contains different kinds of small printed rubbish inside the jelly such as cigarettes, bottle caps, plastic bag, glass bottle and others. Each of the small printed paper shows the most common items found in the ocean, and the colour on each items represent the product lifespan in the ocean. We indicate each product lifespan in the ocean by colours intensity from red to yellow. Red being the highest decomposition rates of common marine debris items and yellow being the lowest.